Custom E-Commerce Platform

Custom E-Commerce Platform

Our client required a simple way for their corporate customers to purchase products while maintaining pricing confidentiality from the wider market. Their legacy system was outdated, used multiple systems that weren’t integrated and made order and inventory tracking difficult. Additionally, the lack of reporting functionality in their systems led to costly errors and significant labour costs associated with manual report generation.

Execution

  • To ensure we provided maximum value we took our client through our discovery process. We identified operational inefficiencies, opportunities for process simplification and determined the key metrics required for reporting.
  • Using the information collected we built a custom system designed to provide our client’s customers with a great, individualised e-commerce based experience while allowing all the client stores to be managed from a single, easy to use back-end. We developed reporting features which significantly improved order and inventory management processes and the system allows for new client stores to be brought online quickly, greatly reducing error rates and labour costs.
    • Process Mapping
    • UI/UX Design
    • PHP Laravel Website Development
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Process Mapping

design

UI/UX Design

coding

PHP Laravel Website Development

Results

256%

Increase in customers using the offering

$16,550

Reduction in direct costs annually

63%

Decrease in unit stock-outs for customers using the service

An unexpected benefit of implementing the new system was the customer reaction. The ease of use of the new system encouraged the sales staff to promote the offering to customers, resulting in a 200% increase in customers using this service in the first year. This increased the value of each customer to our client.

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